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The Value Profit Chain: Treat Employees Like Customers and Customers Like by James L. Heskett, W. Earl Sasser Jr., Leonard A. Schlesinger

The Value Profit Chain: Treat Employees Like Customers and Customers Like James L. Heskett, W. Earl Sasser Jr., Leonard A. Schlesinger ebook
ISBN: 9781439136126
Page: 400
Publisher: Free Press
Format: pdf

Branding is so important and treating each customer/potential customer like they are unique and special by appealing to their needs is the only way to build your brand. She's in her 70s and drives in for a lesson almost every week. Your content still has to be .. Nov 25, 2011 - Read Gamestop Facing Class-Action Suit Over Treating Employees Like Criminals and get the latest gaming news, reviews, walkthroughs and game mods at Game Front. Feb 11, 2014 - That's certainly true for restaurant chains where discounts and promotions occur frequently. So it probably won't surprise you to know that all the effort Gamestop puts into creating the worst possible customer experience is doubly-spent on making sure their own employees know they're nothing but serfs. May 25, 2011 - Instead of treating low-paid staffers as commodities, a new breed of retailers such as QuikTrip assigns them more responsibility and invests in their development, says professor Zeynep Ton. Sep 19, 2013 - That being said, customers like Marie can become dream students for the trainers. Starbucks, of course, is known for its higher-priced coffee. Happy customers and even Like Mercadona, a Spanish supermarket chain that Ton profiled in a case last year, QuikTrip systematically makes operating decisions that are good for employees, customers, and profits, she says. Jan 13, 2014 - Note: Before we get into the details of integrating your content into customer relationships, it's important to point out that just because we're talking about customer emotions and relationships does not mean you can can throw your strategy out the window.